How do affirmations work?
Affirmations are more than just feel-good statements—they're a tool to rewire your brain, align your subconscious, and shift your mindset toward growth and positivity.
By consistently using affirmations, you’re leveraging neuroplasticity, the brain's ability to reorganise and form new neural connections. Here's how and why they work, and how you can incorporate them daily.
The Science of Affirmations
- Subconscious Reprogramming: Your subconscious mind controls up to 95% of your thoughts and behaviours. Affirmations act as a gateway, replacing limiting beliefs with empowering ones. Example: Changing “I’m not good enough” to “I am worthy of success.”
- Activation of the Reticular Activating System (RAS): Affirmations prime your brain’s RAS—a network that filters information. By focusing on positive affirmations, you tune your brain to notice opportunities and experiences aligned with those thoughts.
- Neuroplasticity: Repetition of affirmations strengthens new neural pathways, creating habits of self-empowerment and positive thinking. The more you affirm, the more natural these thoughts become.
- Stress Reduction: Positive affirmations reduce cortisol levels and activate reward centres in the brain, fostering resilience and a sense of control.
A study published in the Journal of Personality and Social Psychology (2010) highlights the profound impact of self-affirmations on well-being and self-perception. Researchers found that individuals who practiced daily affirmations experienced increased self-esteem, reduced stress, and improved resilience in challenging situations. This supports the integration of positive affirmations into routines, such as using the Love Language Lip Bloss, to foster self-love and emotional well-being.
How to Use Affirmations Daily with eyeam Affirmation Cards
- Start Your Morning with Intention: Begin each day by selecting a card from your eyeam Affirmation Cards deck. Read it out loud, repeat it three times, and focus on its message. Pair this with deep breathing or a mirror-gazing practice for added impact. Example: If your card says, “I am grounded, confident, and open to the abundance around me,” close your eyes and imagine yourself embodying that energy.
- Incorporate into Routines: Use your eyeam cards during your existing habits, like while making coffee, meditating, or journaling. Place a chosen card near you as a visual reminder throughout the day.
- Write It Down: Reinforce the affirmation by journaling it. Physically writing the affirmation on paper deepens the connection between the statement and your subconscious. You can also carry a card with you as a personal mantra.
- Night-time Reset: Before bed, pick another card or revisit the one you chose in the morning. Reflect on how its message applied to your day and visualize embodying its truth tomorrow.
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